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	<title>Expert Teleseminars &#187; Fred Gleeck</title>
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		<title>Information Marketing with Fred Gleeck</title>
		<link>http://expertteleseminars.com/information-marketing-with-fred-gleeck</link>
		<comments>http://expertteleseminars.com/information-marketing-with-fred-gleeck#comments</comments>
		<pubDate>Thu, 04 Dec 2008 03:13:44 +0000</pubDate>
		<dc:creator>Cathy Stucker</dc:creator>
				<category><![CDATA[Fred Gleeck]]></category>
		<category><![CDATA[Information Marketing]]></category>
		<category><![CDATA[consulting]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Speaking]]></category>
		<category><![CDATA[seminars]]></category>

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		<description><![CDATA[Interview with Fred Gleeck — by Cathy Stucker Fred Gleeck is known as the &#8220;King of Content&#8221; and &#8220;The Product Guru.&#8221; He is an expert in the field of Information Marketing and Seminar Marketing, is the author of 10+ books, and is an accomplished coach and consultant. In this teleseminar, you will learn: What it [...]]]></description>
			<content:encoded><![CDATA[<p>Interview with Fred Gleeck —<br />
by Cathy Stucker<img class="size-full wp-image-20 alignright" title="fred_gleeck" src="http://expertteleseminars.com/wp-content/uploads/2008/10/fred.png" alt="" width="217" height="187" /></p>
<p>Fred Gleeck is known as the &#8220;King of Content&#8221; and &#8220;The Product Guru.&#8221; He is an expert in the field of Information Marketing and Seminar Marketing, is the author of 10+ books, and is an accomplished coach and consultant.</p>
<p>In this teleseminar, you will learn:</p>
<ul>
<li>What it really takes to become king or queen of the niche you&#8217;ve chosen.</li>
<li>What customers care about when they buy an info product. (When it comes to product creation, you can cut corners, so long as you don&#8217;t cut this one.)</li>
<li>How you should create your first information product. (Fast, easy, and effective.)</li>
<li>Why you don&#8217;t need money to create information products.</li>
<li>How to price information products. (Hint: You should never price a product based on how much you spend to produce it.)</li>
<li>Product formats that allow you to charge more money. (Plus, one product format that almost guarantees you won&#8217;t make more than twenty bucks a sale.)</li>
<li>Why you should always give high quality information for free. (If you feel tempted to give away watered-down information, don&#8217;t. Find out why from Fred.)</li>
<li>How Fred got 50,000 people to join his email list in one year.</li>
<li>A simple way to track the ROI of your advertising efforts.</li>
<li>The biggest mistake people make when designing web sites-and how they should be structured for maximum response.</li>
<li>The right way to repurpose content into multiple products. (Most people do this the wrong way and end up with angry customers.)</li>
<li>New trends in information marketing. (As consumers of information become more savvy, information marketers are changing what they offer and how they sell it.)</li>
<li>Why you should try to become &#8220;exclusive&#8221; as soon as possible. (There are three reasons why. Number one is to earn more money. The others are revealed in the program.)</li>
<li>What the &#8220;PLC&#8221; formula is. How it can help you get started <em>fast</em>.</li>
</ul>
<p>Get Cathy Stucker&#8217;s interviews with <a href="http://www.ExpertTeleseminars.com/how-to-build-a-profitable-web-site">Tim Carter</a> and Fred Gleeck (approximately one hour each) &#8211; Two CDs for one low price!</p>
<p><a href="http://secure.ultracart.com/cgi-bin/UCEditor?merchantId=IDEA&#038;ADD=CCF-GC"><img class="alignleft size-full wp-image-54" title="add_to_cart" src="http://expertteleseminars.com/wp-content/uploads/2008/12/add_to_cart.gif" alt="" width="176" height="35" /></a><strong><a href="http://secure.ultracart.com/cgi-bin/UCEditor?merchantId=IDEA&#038;ADD=CCF-GC">Tim Carter and Fred Gleeck</a><a href="http://secure.ultracart.com/cgi-bin/UCEditor?merchantId=IDEA&#038;ADD=CCF-GC"> Interviews &#8211; both for <span style="color: #ff0000;"><span style="text-decoration: line-through;">$79</span> $59</span></a></strong></p>
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