Product Launches with Jeff Walker

Interview with Jeff Walker —
by Cathy Stucker

For years, Jeff Walker’s specialty has been rolling out new products… and after tales of his “Six Figures In Seven Days” (when he generated $106,000 in seven days with a new product and a relatively small list) started to leak out, he became a sought-after “hired gun” for rolling out new promotions. His Product Launch Formula has helped create product launches worth many millions of dollars.

In this teleseminar, you will learn:

  • How to tell when you’ve achieved expert status.
    (Becoming an expert is easier than you think.)
  • How to make a fortune by building a solid fan base.
  • The single most important thing Jeff can trace his success back to. (It’s a four-letter word, but contains the power to make you wealthy.)
  • How Jeff built a subscriber base of 80,000 people without any PR or advertising help.
  • How to get more attention from any promotion you ever create.
  • Why anticipation is critical to the success of a product launch. (Discover how to trigger this emotion to multiply your results.)
  • How you can use a product launch to sell a new product or re-launch an existing product. (Even if your product hasn’t sold well in the past, you can use a product launch for a quick cash infusion.)
  • How to create content quickly using screen capture videos. (This is easier and faster than writing… and it often has a higher perceived value with customers.)
  • Why you should never use the same content only one time. Plus, how to repurpose content for greater impact.

Get Cathy Stucker’s interviews with Jeff Walker and Jim Kukral (approximately one hour each) – Two CDs for one low price!

Jeff Walker and Jim Kukral Interviews on CD – both for $79 $59


Jeff Walker Transcript (PDF – Instant Download) $29 $19

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Self-Publish Your Book with Dan Poynter

Interview with Dan Poynter —
by Cathy Stucker

Dan Poynter has written over 110 books including The Self-Publishing Manual and The Skydiver’s Handbook. Dan speaks to audiences around the world about publishing. He has turned thousands of people into successful authors and his mission is to see that people do not die with a book still inside them.

In this teleseminar you will learn:

  • How many books to print when you self-publish.
  • The difference between digital and off-set printing. Why it matters.
  • An affordable way to get free advertising for your book. (For less than $50, you can potentially get thousands of dollars worth of advertising.)
  • Why you should always offer you book in multiple formats.
  • Why you should contact multiple printers for quotes. (Hint: Prices fluctuate all the time, even for similar projects.)
  • Who should be selling your books. (Sure, you can sell them yourself… but these people will sell far more than most people can.)
  • One common character trait that can sabotage an author’s attempt to get widespread distribution.
  • How to get distribution through Amazon.com and sell more books.
  • Ways to leverage your knowledge into multiple revenue streams. (Profit from the same information over and over again.)
  • How to get guaranteed word-of-mouth. (It’s 100% legal.)

Get Cathy Stucker’s interviews with Marcia Yudkin and Dan Poynter (approximately one hour each) – Two CDs for one low price!

Marcia Yudkin and Dan Poynter Interviews – both for $79 $59

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Content Creation and Publicity with Marcia Yudkin

Interview with Marcia Yudkin —
by Cathy Stucker

Marcia Yudkin excels at turning words and ideas into money. She is the author of 11 books, and she has produced CDs and audiotapes, teleseminars, downloadable reports, a membership site, home study courses and many other content products.

In this teleseminar you will learn:

  • How to turn an old 2-page handout into 5,000 hot leads… and a book contract!
  • A widely-read but often overlooked magazine that can be leveraged to produce new customers fast.
  • How to instantly position yourself as an expert and automatically attract lucrative consulting deals.
  • Why you should have more than one product to sell when you accept an invitation to speak at a live event.
  • The real purpose of teleseminars. (Once you begin thinking of teleseminars in this way, your listeners will be happier… and they’ll spend more.)
  • 3 ways to make money from teleseminars.
  • The one thing you must do to be seen as an expert. (This is the one thing some so-called “gurus” try to avoid!)
  • The danger of ignoring learning styles. How it impacts your bottom line.
  • How to give the impression that your materials are “everywhere.” (This one simple tip can attract far more readers and customers than you ever would otherwise.)
  • Why you should be careful to give people only what they need. (Give them too much, and you risk being put in the dreaded “follow up” file.)
  • How the word “ebook” can drive down the value of your digital products.
  • What the “Packaging Paradox” is. What it means to your marketing.
  • Why you might want to consider a “closed” affiliate program. (Plus, find out why open affiliate programs can sometimes be dangerous.)
  • A quick way to discover if somebody has copied your web site content without getting permission.
  • How to attract members to a membership site. What is necessary to make it a success over the long term.
  • How much content you need to launch a membership site.
  • How Marcia created a “seminar by postcard,” which lead to being featured in Entrepreneur magazine.

Get Cathy Stucker’s interviews with Marcia Yudkin and Dan Poynter (approximately one hour each) – Two CDs for one low price!

Marcia Yudkin and Dan Poynter Interviews – both for $79 $59

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Information Marketing with Fred Gleeck

Interview with Fred Gleeck —
by Cathy Stucker

Fred Gleeck is known as the “King of Content” and “The Product Guru.” He is an expert in the field of Information Marketing and Seminar Marketing, is the author of 10+ books, and is an accomplished coach and consultant.

In this teleseminar, you will learn:

  • What it really takes to become king or queen of the niche you’ve chosen.
  • What customers care about when they buy an info product. (When it comes to product creation, you can cut corners, so long as you don’t cut this one.)
  • How you should create your first information product. (Fast, easy, and effective.)
  • Why you don’t need money to create information products.
  • How to price information products. (Hint: You should never price a product based on how much you spend to produce it.)
  • Product formats that allow you to charge more money. (Plus, one product format that almost guarantees you won’t make more than twenty bucks a sale.)
  • Why you should always give high quality information for free. (If you feel tempted to give away watered-down information, don’t. Find out why from Fred.)
  • How Fred got 50,000 people to join his email list in one year.
  • A simple way to track the ROI of your advertising efforts.
  • The biggest mistake people make when designing web sites-and how they should be structured for maximum response.
  • The right way to repurpose content into multiple products. (Most people do this the wrong way and end up with angry customers.)
  • New trends in information marketing. (As consumers of information become more savvy, information marketers are changing what they offer and how they sell it.)
  • Why you should try to become “exclusive” as soon as possible. (There are three reasons why. Number one is to earn more money. The others are revealed in the program.)
  • What the “PLC” formula is. How it can help you get started fast.

Get Cathy Stucker’s interviews with Tim Carter and Fred Gleeck (approximately one hour each) – Two CDs for one low price!

Tim Carter and Fred Gleeck Interviews – both for $79 $59

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Article Marketing and Email Publishing with Christopher Knight

Interview with Christopher Knight —
by Cathy Stucker

Christopher M. Knight is an article writing and web content traffic coach and the publisher behind the wildly popular EzineArticles.com community – An innovative marketing system of over 30,000+ expert authors who share articles with more than 2 million monthly visitors.

In this teleseminar, you will learn:

  • How to give away “slivers” of your content for free to attract loyal customers.
  • Why ezine articles work.
    (Discover the frame of mind searchers are in when they encounter your work. How to use this to your advantage.)
  • The four types of content that make up a successful web site.
  • How to leverage other people’s time and effort to build your own web presence.
  • How many articles constitute a “content rich” web site. (Here is how many articles you need to start getting “search engine love.”)
  • How to create content quickly, even if you don’t think of yourself as a writer.
  • Free and fee-based keyword tools you can use to do keyword research for your articles.
  • What “The Long Tail” is and how it applies to keyword research and article writing. (Understand this, and you’ll get far more traffic than other content creators.)
  • A sneaky little trick for getting traffic from misspelled keywords—without making you look unprofessional.
  • The most important part of your ezine article. (Get this wrong and it won’t matter how good your content is. You simply won’t get the traffic you deserve.)
  • Different templates you can use to create content quickly. Easy ways to discover more of these templates.
  • How to encourage click-thrus from your article to your web site. (One of the biggest reasons for writing articles is to get traffic, so getting this right is critical.)
  • Two ways to make sure your articles are accepted by article web sites. (Avoid rejection before you get started.)
  • How to turn content into cash. (Discover 4 methods for monetizing your content.)
  • How to create an automatic follow-up sequence that sells for you 52 weeks a year.
  • How to tell if social networks are helping or hurting your traffic. (Web 2.0 technology isn’t always beneficial.)

Get Cathy Stucker’s interviews with Christopher Knight and Dan Janal (approximately one hour each) – Two CDs for one low price!

Christopher Knight and Dan Janal Interviews – both for $79 $59

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How to Build a Profitable Web Site with Tim Carter

Interview with Tim Carter —
by Cathy Stucker

Tim Carter has created a content empire at AskTheBuilder.com with ebook sales, AdSense and other advertising programs by creating highly-targeted and high-quality content.

In this teleseminar you will learn:

  • How to appeal to different learning styles and make more money doing it.
  • Why you should think like a publisher.
    (Tim learned this lesson the hard way while writing a newspaper column.)
  • What a “content vacuum” is—and how you can fill it.
  • How to dominate your niche. How many articles you will need to write to accomplish this.
  • The “3 Ds” that are absolutely essential to your online success.
  • Why competition within your market is a good thing.
  • Two simple tests to determine if a particular topic is worth writing about.
  • The “magic number” that can lure prospects into making impulsive buying decisions.
  • How to profit when unethical people pirate your electronic products. (This simple technique “turns lemons into lemonade.”)
  • How issuing prompt refunds can build customer loyalty.
  • A simple way to get your subscribers to read new content as soon as it’s published.

Get Cathy Stucker’s interviews with Tim Carter and Fred Gleeck (approximately one hour each) – Two CDs for one low price!

Tim Carter and Fred Gleeck Interviews – both for $79 $59

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Making Money with AdSense with Joel Comm

Interview with Joel Comm —
by Cathy Stucker

Joel Comm is known as “Dr. AdSense.” He is the author of  New York Times bestseller The AdSense Code.

In this teleseminar you will learn:

  • What Google AdSense is and how to develop passive income from it.
  • One of the biggest mistakes people make when placing AdSense ads on web site pages.
  • Color schemes that get the best click-thru rates. (Plus, what colors to avoid.)
  • How to make money by giving people what they want. (Tip: Figure out how to “scratch a niche” and you’ll make money fast.)
  • Why blogs are great for making money with Adsense. How to set up a blog in minutes.
  • How to get other people to create content for you for free… and then make money from what they write. (This method is 100% legal.)
  • When to use AdSense for search. (You shouldn’t use this on every site, but it works great on certain kinds of sites.)
  • Why you should think of your web site as a physical building. How it can help you earn more money.
  • How to find profitable topics to write about.
  • The best kind of content to write. (This kind of content lasts for years on the Internet. Write it once, profit forever.)
  • Two revenue-sharing programs that are compatible with Google AdSense.
  • A simple strategy that guarantees you’ll make money both now and in the future.
  • How to get 5 or more web site designers to compete for your business. (Get multiple web site designs fast… and choose the best one!)
  • How to quickly discover which pages on your site are producing AdSense revenue for you.
  • What you should never do if you make money from AdSense.
  • How to guarantee your AdSense earnings always go up. (Make more money every single month you generate income from AdSense.)
  • Resources to accelerate your AdSense earnings. (Use these tools and resources to get an unfair advantage over other contextual advertisers.)

Get Cathy Stucker’s interviews with Joel Comm and Rosalind Gardner (approximately one hour each) – Two CDs for one low price!

Joel Comm and Rosalind Gardner Interviews – both for $79 $59

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Affiliate Marketing Secrets with Rosalind Gardner

Interview with Rosalind Gardner —
by Cathy Stucker
Rosalind Garder is the author of The Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People’s Stuff Online. She now earns MUCH more than that selling everything from dating services…to watches…to webmaster tools!

In this teleseminar you will learn:

  • How a single banner ad changed Rosalind’s life.
  • How Rosalind made $436,797 in one year selling other people’s stuff on the Internet.
  • What affiliate marketing really is and how it works.
  • The one foundational qualification for you to be successful at affiliate marketing. (Ask yourself this question before you enter any new market.)
  • 4 web sites where you can find merchants that offer quality affiliate programs.
  • How to make money by giving away free information. (It’s easy to do and amazingly effective.)
  • The simple difference between affiliates who fail and affiliates who carry home bags of money every month. (Do this one thing and it won’t be long before you’re known as a “super affiliate.”)
  • What people respond to. (Hint: They don’t respond to products!)
  • The biggest mistake affiliates make. (Learn how to avoid this mistake and you’ll have an asset that will pay you for months and years to come.)
  • Why you shouldn’t try to “get rich quick.” How to build a sustainable affiliate business.
  • How to create content that attracts readers automatically. (If you can attract readers, you can turn them into customers.)
  • How to get free information products which you can then recommend to your readers.
  • A simple way to accelerate the success of your affiliate marketing. (If you’re doing things right, then this should happen automatically.)
  • How to use an RSS data feed to generate a dynamic product catalog on your own site. (Even better, every product uses your custom affiliate link so you get paid!)
  • How to get traffic to your web site your very first day on the Internet. (Plus, how to do it for pennies.)
  • The two best ways to create new content on an almost daily basis. (Both of these methods will attract search engines within days.)
  • What Fantastico is. Why you should make sure it’s included in your hosting account.
  • How to apply the “learn it, do it, teach it” money-making formula to your business. Why this approach works so well.
  • How to make more money by repurposing content. (Not only can you create more products that you can sell… you can also develop new channels of traffic and distribution.)

Get Cathy Stucker’s interviews with Joel Comm and Rosalind Gardner (approximately one hour each) – Two CDs for one low price!

Joel Comm and Rosalind Gardner Interviews – both for $79 $59

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Profiting with Teleseminars and Publicity with Dan Janal

Interview with Dan Janal —
by Cathy Stucker

Dan Janal is president and founder of Great Teleseminars Audio Production Company, a complete one-stop shopping solution for conducting teleseminars and teleclasses. Dan’s PR LEADS publicity service has helped more than 1,000 authors and experts get publicity in top tier newspapers and magazines.

In this teleseminar you will learn:

  • How to make more money from teleseminars—without creating any new content.
  • How to motivate people to buy your digital content… even though they might not be directly interested in the product you’re selling!
  • Two simple ways to get people to listen to your teleseminar.
  • Want to interview somebody? Here are two qualifications for anybody you interview on a teleseminar.
  • How to turn interview questions into compelling copy to persuade people to attend your teleseminar.
  • When to do a free teleseminar. How to benefit from this kind of “pro bono” work.
  • How to choose the content you share in your teleseminar.
  • A simple tip for holding your audience’s attention for the duration of your teleseminar—even if you cover some boring material.
  • Why you should take listener questions before the teleseminar begins.
  • The difference between advertising and publicity. Why it matters.
  • 3 ways independent professionals benefit from publicity.
  • How to stand out when you’re trying to get publicity. (Hint: Credentials simply aren’t good enough anymore.)
  • How to break through PR clutter quickly and grab the attention of reporters, plus why it works.
  • How to get your call to action into your online articles and press releases. (This can’t be done in the off-line world, but it can be done on the Internet!)
  • The right length for online articles and press releases. (Stop guessing how much you need to write.)
  • How to plan, schedule, and host your first teleseminar. (Follow these simple steps for quick success.)
  • The best time of day to conduct a teleseminar. (Tip: It depends on who your target market is.)

Get Cathy Stucker’s interviews with Christopher Knight and Dan Janal (approximately one hour each) – Two CDs for one low price!

Christopher Knight and Dan Janal Interviews – both for $79 $59

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Make Money Blogging with Jim Kukral

Interview with Jim Kukral —
by Cathy Stucker

Jim Kukral has been involved in affiliate marketing and blogging since 2000.

In this teleseminar you will learn:

  • How to start blogging in less then 5 minutes.
  • The single biggest benefit of blogging. (It has nothing to do with money.)
  • How to get immediate feedback from your customers so you can give them exactly what they want.
  • The biggest obstacle that keeps people from blogging—and how to overcome it.
  • What constitutes a “super blogger.” How you can still be successful without going to these extremes.
  • How RSS works. How to use it to gain more loyal readers.
  • How to bypass mainstream publishers and go straight to the consumers of information.
  • Three ways to profit from blogs. (Do any of these and you could quickly develop a new income stream.)
  • When (and when not) to use CPM advertising to monetize your blog.
  • How transparency with your readers can actually help you earn more money from recommending affiliate products.
  • How to add photos to your blog posts.
  • Why search engines like blogs so much. How to use this knowledge to your advantage.
  • A simple way to get press coverage and attract the attention of “major players” in less than a week.
  • How to start blogging without starting a blog. (This little-known method is the quick way to get paid for blogging without worrying about any of the technical details.)
  • How to use creativity to drive traffic and make money. (See how Jim did it with an off-the-wall idea that has taken off.)

Get Cathy Stucker’s interviews with Jeff Walker and Jim Kukral (approximately one hour each) – Two CDs for one low price!

Jeff Walker and Jim Kukral Interviews – both for $79 $59

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Make Money with Your Own Radio Show with Kevin Price

Interview with Kevin Price —
by Cathy Stucker

Kevin Price hosts the Houston Business Show on AM650 in Houston. He is an award-winning author of several books, and the publisher of Houston Business Review.

In this teleseminar you will learn:

  • How to start your own radio show for free.
  • How to sell air time to advertisers and make your radio show profitable from day one.
  • How to select experts to feature on your radio show—and increase profits at the same time.
  • How to trade advertising space with other media to grow your listener base.
  • Why trial and error is a good thing. How to deal with it.
  • How long it takes to create a new radio show and take it live on the air. (It takes less time than you might think.)
  • Why you don’t need a background in radio to create a successful radio show.
  • How to use radio shows to build a tangible asset you can continue to profit from for years.
  • The 3 biggest mistakes people make when trying to profit from creating a radio show.
  • How to get free books for review every single week.
  • What the “5 Ps” are and how they prevent poor performance in whatever you do.

Get Cathy Stucker’s interviews with Deb DiSandro and Kevin Price (approximately one hour each) – Two CDs for one low price!

Deb DiSandro and Kevin Price Interviews – both for $79 $59

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Become a Syndicated Columnist and Speaker with Deb DiSandro

Interview with Deb DiSandro —
by Cathy Stucker

Deb DiSandro is a nationally recognized speaker, corporate spokesperson, author and syndicated columnist. As a personal coach, she helps writers reach their career goals.

In this teleseminar you will learn:

  • How Deb became a paid newspaper columnist—and how you can too.
  • How to use credibility as the foundation to build an entire business.
  • The benefit of personal one-to-one contact. How it works in your favor to get results faster.
  • How to use (and encourage) interactivity to increase the readership of printed newspaper articles.
  • How to transition from a recognized columnist to a recognized (and highly paid) public speaker.
  • How to spin off an ebook that you know people will buy. (Plus, why you shouldn’t worry about digital piracy.)
  • How to use the web to get “discovered” by publications looking for fresh talent and content.
  • 3 easy steps to developing a brand and building a successful content business.
  • How much you can really make from being a syndicated columnist.
  • How to get editors to accept your column, even if they’re hesitant to take a risk on you.
  • Why you should stop worrying about trying to please everybody—and what kind of difference it can make in your life.

Get Cathy Stucker’s interviews with Deb DiSandro and Kevin Price (approximately one hour each) – Two CDs for one low price!

Deb DiSandro and Kevin Price Interviews – both for $79 $59

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