Product Launches with Jeff Walker

Interview with Jeff Walker —
by Cathy Stucker

For years, Jeff Walker’s specialty has been rolling out new products… and after tales of his “Six Figures In Seven Days” (when he generated $106,000 in seven days with a new product and a relatively small list) started to leak out, he became a sought-after “hired gun” for rolling out new promotions. His Product Launch Formula has helped create product launches worth many millions of dollars.

In this teleseminar, you will learn:

  • How to tell when you’ve achieved expert status.
    (Becoming an expert is easier than you think.)
  • How to make a fortune by building a solid fan base.
  • The single most important thing Jeff can trace his success back to. (It’s a four-letter word, but contains the power to make you wealthy.)
  • How Jeff built a subscriber base of 80,000 people without any PR or advertising help.
  • How to get more attention from any promotion you ever create.
  • Why anticipation is critical to the success of a product launch. (Discover how to trigger this emotion to multiply your results.)
  • How you can use a product launch to sell a new product or re-launch an existing product. (Even if your product hasn’t sold well in the past, you can use a product launch for a quick cash infusion.)
  • How to create content quickly using screen capture videos. (This is easier and faster than writing… and it often has a higher perceived value with customers.)
  • Why you should never use the same content only one time. Plus, how to repurpose content for greater impact.

Get Cathy Stucker’s interviews with Jeff Walker and Jim Kukral (approximately one hour each) – Two CDs for one low price!

Jeff Walker and Jim Kukral Interviews on CD – both for $79 $59

Jeff Walker Transcript (PDF – Instant Download) $29 $19

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Content Creation and Publicity with Marcia Yudkin

Interview with Marcia Yudkin —
by Cathy Stucker

Marcia Yudkin excels at turning words and ideas into money. She is the author of 11 books, and she has produced CDs and audiotapes, teleseminars, downloadable reports, a membership site, home study courses and many other content products.

In this teleseminar you will learn:

  • How to turn an old 2-page handout into 5,000 hot leads… and a book contract!
  • A widely-read but often overlooked magazine that can be leveraged to produce new customers fast.
  • How to instantly position yourself as an expert and automatically attract lucrative consulting deals.
  • Why you should have more than one product to sell when you accept an invitation to speak at a live event.
  • The real purpose of teleseminars. (Once you begin thinking of teleseminars in this way, your listeners will be happier… and they’ll spend more.)
  • 3 ways to make money from teleseminars.
  • The one thing you must do to be seen as an expert. (This is the one thing some so-called “gurus” try to avoid!)
  • The danger of ignoring learning styles. How it impacts your bottom line.
  • How to give the impression that your materials are “everywhere.” (This one simple tip can attract far more readers and customers than you ever would otherwise.)
  • Why you should be careful to give people only what they need. (Give them too much, and you risk being put in the dreaded “follow up” file.)
  • How the word “ebook” can drive down the value of your digital products.
  • What the “Packaging Paradox” is. What it means to your marketing.
  • Why you might want to consider a “closed” affiliate program. (Plus, find out why open affiliate programs can sometimes be dangerous.)
  • A quick way to discover if somebody has copied your web site content without getting permission.
  • How to attract members to a membership site. What is necessary to make it a success over the long term.
  • How much content you need to launch a membership site.
  • How Marcia created a “seminar by postcard,” which lead to being featured in Entrepreneur magazine.

Get Cathy Stucker’s interviews with Marcia Yudkin and Dan Poynter (approximately one hour each) – Two CDs for one low price!

Marcia Yudkin and Dan Poynter Interviews – both for $79 $59

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Article Marketing and Email Publishing with Christopher Knight

Interview with Christopher Knight —
by Cathy Stucker

Christopher M. Knight is an article writing and web content traffic coach and the publisher behind the wildly popular community – An innovative marketing system of over 30,000+ expert authors who share articles with more than 2 million monthly visitors.

In this teleseminar, you will learn:

  • How to give away “slivers” of your content for free to attract loyal customers.
  • Why ezine articles work.
    (Discover the frame of mind searchers are in when they encounter your work. How to use this to your advantage.)
  • The four types of content that make up a successful web site.
  • How to leverage other people’s time and effort to build your own web presence.
  • How many articles constitute a “content rich” web site. (Here is how many articles you need to start getting “search engine love.”)
  • How to create content quickly, even if you don’t think of yourself as a writer.
  • Free and fee-based keyword tools you can use to do keyword research for your articles.
  • What “The Long Tail” is and how it applies to keyword research and article writing. (Understand this, and you’ll get far more traffic than other content creators.)
  • A sneaky little trick for getting traffic from misspelled keywords—without making you look unprofessional.
  • The most important part of your ezine article. (Get this wrong and it won’t matter how good your content is. You simply won’t get the traffic you deserve.)
  • Different templates you can use to create content quickly. Easy ways to discover more of these templates.
  • How to encourage click-thrus from your article to your web site. (One of the biggest reasons for writing articles is to get traffic, so getting this right is critical.)
  • Two ways to make sure your articles are accepted by article web sites. (Avoid rejection before you get started.)
  • How to turn content into cash. (Discover 4 methods for monetizing your content.)
  • How to create an automatic follow-up sequence that sells for you 52 weeks a year.
  • How to tell if social networks are helping or hurting your traffic. (Web 2.0 technology isn’t always beneficial.)

Get Cathy Stucker’s interviews with Christopher Knight and Dan Janal (approximately one hour each) – Two CDs for one low price!

Christopher Knight and Dan Janal Interviews – both for $79 $59

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